Welcome to Tesch Communications - Corporate Campaigns/Media Events/Public Relations Strategies



	Miele Australia Tesch Communications is responsible for the ongoing national public relations strategy for Miele Australia, now one of the most successful of Miele’s global subsidiaries.

	Media and stakeholder relations, sponsorship management, launches and the writing and creation of communications material have formed the core of activity undertaken during the past eight years. One distinct campaign was the recent national launch of Miele laundry care appliances. The new and innovative honeycomb drum system, with the ability to wash the finest of fabrics, was the focus of the national roadshow showcasing the drum with a fashion parade.
	Pirelli Cavi e Sistemi Energia S.p.A. The consultancy managed the national media and stakeholders relations pertinent to the Australian arrival of the Pirelli cable ship, Giulio Verne to commence the laying of the Basslink submarine energy cable. Upon completion, it will be the longest stretch of submarine power cabling in the world, connecting the power grids of Tasmania and mainland Australia. Key to this campaign was the creation of a themed event and exhibition attended by international and Australian business and government officials to celebrate the cable ship’s arrival in Australia.
	Westpac Banking Corporation Tesch Communications implemented a program to enhance awareness of Westpac's commitment as a major sponsor of the 2000 Olympic Games. The consultancy was assigned to increase the media profile of the Oarsome Foursome, gold medal winners at two consecutive Olympic Games, as Westpac's ambassadors for the 2000 Sydney Olympic Games. Consequently, an internal public relations program built upon the Oarsome Foursome’s knowledge and outstanding ability as team players was created. Just as teamwork contributed substantially to the success of these celebrated rowers, it has implication in a professional banking environment.
	Dairy Australia Tesch Communications manages a number of projects for Dairy Australia, including the rebranding of the organisation from Australian Dairy Corporation to Dairy Australia after its amalgamation with the Dairy Research and Development Corporation. Significantly, Anne Tesch was responsible for writing the initial text and setting the tone and format of Dairy Australia’s foodservice manual, New Dairy Culture. Tesch Communications also launched the publication and continues to promote it to hospitality institutions around Australia.




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